Utah Tourism Conference Pass 2024
- Free Sign Up
- Instant delivery via text/email
- Visit vendors, win prizes!
Free
How this Pass Works

Step 1 - Get Your Pass
This mobile exclusive passport is a collection of curated attractions, retailers, restaurants and more and offering deals and discounts to redeem during your visit.

Step 2 - Receive Text
Your passport will be instantly delivered to your phone via text and email and is ready to use immediately! There is no app to download. Your pass can be saved to your phone’s home screen for easy one-tap access.

Step 3 - Redeem
When visiting a participating business, simply present your phone to the attendant or staff member to redeem available discounts.
Included Venues

See location on an interactive map.
Bandwango
Bandwango (bandwango.com) is a technology company based out of Murray, Utah with more than 400 Destination Marketing Organization (DMO), Convention & Visitor Bureau (CVB), and other clients across the United States and Canada. Bandwango’s signature product, the Destination Experience Engine (DXE), enables clients to curate free and paid experiences into passports, trails and marketplaces designed to deliver the best tickets, tours and savings to locals and visitors alike. DXE is an end-to-end solution that combines anywhere merchant and inventory management, redemption technology, white-labeled mobile web application delivery, customer service, managed accounting, and true economic impact data to provide a seamless solution to destination marketing organizations, associations and other industry partners.
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Best Friends Animal Society
Best Friends Animal Sanctuary is the nation's largest no-kill sanctuary, set in the scenic splendor of Southern Utah's red cliff canyons. Home to 1,600 animals, Best Friends offers free daily tours, hiking trails, volunteer opportunities, and a $5 all-you-can-eat plant-based buffet lunch with a million-dollar view. Animal lovers will want to continue the Best Friends experience with a stay at the Best Friends Roadhouse & Mercantile in the town of Kanab or at the Best Friends RV sites located on-site at the Sanctuary. Don't miss the experience of a lifetime. Make your next vacation a trip to Best Friends!
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Casual Astronaut
Casual Astronaut (C/A) is a content and digital marketing agency that helps destinations and attractions capture the attention of prospective visitors. We marry strategy, design, content and digital know-how to attract prospective customers at key moments in the consumer journey — and ultimately to drive engagement and action. Our team of art directors, editors, developers and digital experts — based in Arizona, Arkansas, New York and Utah — rely on years of experience to create sound strategies, websites and digital marketing campaigns that deliver results.
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City Creek Center & Natalie Jones MKP Headshots
Spanning two city blocks, City Creek Center is a one-of-a-kind shopping and dining destination in the heart of Salt Lake City. The Center features a fully retractable glass roof for a climate-controlled, open-air shopping experience year-round. Anchored by the region's flagship Nordstrom and Macy's, the Center features over 100 shops and restaurants including luxury retailers, unique-to-market stores, and emerging brands.
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Delta Airlines
Delta Air Lines, along with its subsidiaries and regional affiliates, including Delta Connection, operates over 5,400 flights daily and serves 325 destinations in 52 countries on six continents. Delta is Salt Lake City’s largest global carrier, offering more flights out of Utah than all-other carriers combined, with more than 230 peak-day departures to nearly 90 destinations across the globe, including nonstop service to trans-Atlantic destinations like Amsterdam, London and Paris. In 2024, Delta’s peak-day seats in SLC will increase 5% year over year, with new service to Indianapolis, Columbus, Ohio, and Santa Barbara.
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DestinationiQ
DestinationiQ was founded on the belief that every community deserves to be a destination that prospers from the economic impact provided by tourism, improves the quality of life for visitors and residents and grows sustainably without the effects of overtourism. We function as an extension of your team, managing any facet of tourism where you have a gap in time, expertise, or capacity with your existing staff and resources.
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Division of Outdoor Recreation
The Utah Division of Outdoor Recreation is committed to ensuring every Utahn can live a healthy and active lifestyle through outdoor recreation and access to natural space. DOR’s areas of focus include recreational access, safety and education, stewardship and sustainable visitation, and economic growth and opportunity through outdoor recreation.
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Effectv - A Comcast Company
Effectv, Comcast’s advertising division, uses targeting and data to engage your potential customers on every screen, from streaming to linear TV. Drive tangible results when you reach the right people with the right message at the right time.
Expedia Group
Expedia Group™ Media Solutions is a global travel advertising platform that connects marketers with hundreds of millions of travelers across the Expedia Group brands. With our exclusive access to 70+ petabytes of Expedia Group traveler search and booking data points, we offer advertisers actionable insights, sophisticated targeting and full-funnel results reporting. For more information, visit www.advertising.expedia.com.
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Go Travel Sites
The Go Travel Sites - Go-Utah.com consist of large, dynamic travel planning portals covering all fifty states. Since 1997, we have been one of the largest providers of online travel information and lead generation for DMOs. Go Travel’s content, highly targeted search engine utilization and marketing expands traffic to your DMO. All of our DMO partners have seen significant increases in lead generation and returns on their investments. Earthdiver Partner Services is the website division that designs, builds and hosts sophisticated, dynamic destination websites and proactively manages your content.
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IC Group / Rock Canyon Clothing (Conference T-Shirts)
"IC Group is a full service company located in Salt Lake City, UT and has been in business since 1982. Specializing is commercial printing, promotional products and a full line of customized apparel through their apparel company Rock Canyon Clothing Co. We have a full in house art department to help with design needs, in house screen printing, embroidery, and custom sewing for patches on hats. For your apparel needs we do it all so you have a one stop solution to help you create what you need for events, resort destination or company logo."
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Institute of Outdoor Recreation and Tourism
The Institute of Outdoor Recreation and Tourism was founded in 1998 by the Utah State Legislature. The purpose of the Institute is to provide: better data for the Legislature and state agencies in their decision-making processes on issues relating to tourism and outdoor recreation; a base of information and expertise to assist community officials as they attempt to balance the economic, social, and environmental tradeoffs in tourism development; and an interdisciplinary approach of research and study on outdoor recreation and tourism, a complex sector of the state's economy. The research programs managed by the Institute's faculty are forging new ground in combining data and methods from the natural and social sciences to inform the decisions made by natural resource managers.
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KAYAK
"At KAYAK, we’re dedicated to ensuring people can experience the world through travel. We wield technology and insights from billions of annual searches to empower travelers with the information they need to plan and book amazing trips.
But at the end of the day, it’s all about empowering travelers to be smarter, saving them time and money, and, occasionally, making them laugh."
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Love Communications
At Love, we believe some things are just better together—powder days and cold beers, blue skies and red rock, fries and fry sauce, creative, data, and media. After all, we’re in the business of making connections, whether that’s bringing together our clients and their audiences, or uniting our diverse skills with your marketing goals.
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NBCUniversal Local
NBCUniversal Local is compromised of more than 50 media properties including local English and Spanish language television stations and regional sports networks that serve audiences in 32 U.S. markets and Puerto Rico across television, streaming and digital media. Our OTT/CTV advertising platform, NBC Spot On, makes CTV buying easy, accessible, and targetable for local advertisers and efficiently reaches OTT/Viewers across Peacock, NBCU and premium trusted partners. NBC Spot On provides access to the most comprehensive mix of local OTT inventory and the only way to access local Peacock inventory at scale.
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Redmond Life
Redmond Inc is a Utah-Based company that creates products from our Ancient Sea Salt mine like Real Salt, Re-Lyte and other items that are Clean, Simple and Real, with the focus on Elevating the Human Experience in all that we do.
Relic
Relic is a full-service marketing agency dedicated to helping destinations build modern communities through owned media. By creating powerful owned media assets and cutting-edge distribution strategies, Relic guides destinations to rise above the marketing noise and connect with audiences that matter most.
Ripe
Ripe is B2B travel technology company that helps destination, event, and travel-related websites connect travelers to lodging partners with ease. Our goal is simple: make local bookings more local. This meant decreasing the cost to hoteliers, generating missed revenue opportunities for organizations and suppliers, and creating an all-around better consumer experience.
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Rooster's Hospitality Group
The Roosters Hospitality Group is comprised of three primary brands, Roosters Brewing Co, Union Grill and The Coop, with five locations across the Wasatch Front including Roosters Ogden, B Street Taproom & Production Brewing, Roosters Layton, Union Grill Ogden, and The Coop by Roosters. The Group has additional interests in Northern Utah including a licensed location at the SLC Airport and a partial stake in the emerging Mercantile at 25th. In addition to full service restaurants, we operate both on and off site catering services in both Weber and Davis Counties.
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Salt Lake City International Airport
Salt Lake City International Airport (SLC) has been ranked #1 in North America and #8 in the world by AirHelp. SLC is the 23rd business airport in North America and the 86th business in the world with more than 330 flights departing daily to nearly 100 destinations. SLC is undergoing a $5.1 billion redevelopment program and is opening Phase 3 on October 22, 2024, which includes the Central Tunnel, Concourse B mini plaza, 12 new restaurants and shops, and more gates to more destinations.
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Serta Mattress
"Serta® Mattress remains the trusted leader in hospitality sleep solutions.
Serta creates exceptional sleep for guests night after night, stay after stay."
Sojern
"Sojern is a travel marketing company. We know when someone is looking to travel and can influence them to visit your destination, attraction and/or hotel. Sojern has 105+ data partnerships with airlines, hotels, OTAs, car rental companies and metasearch companies and 8,800 independent hotels. Sojern can see where, when and why people travel and can show ads to travelers exploring your destination, near your destination and your competitors destinations. We take travel intent signals combined with what we know about travel preferences and apply it to our campaigns. With access to 350+ million traveler profiles, we find the right audience for you - in real time. As we gain learnings from your website, we are also able to find audiences that are similar to the travelers who already visit your website. From there, we can identify the optimal traveler profiles for Utah and your partners.
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SUU Community & Workforce Development
Southern Utah University's Professional and Workforce Development program offers opportunities for working adults to advance in their careers and pursue educational goals by providing access to a number of in-person and online training, certificate, and degree options.
The Larry H. Miller Company
The Larry H. Miller Company oversees the Miller family’s business platforms, including real estate, senior health, sports and entertainment, and investments.
TrailPilot
TrailPilot is a free app that elevates the mountain biking experience in your destination with on-trail audio navigation, guided by local experts. It enhances safety, accessibility, and connects riders to the unique stories and culture of their surroundings, creating a deeper, more personal adventure that they’ll tell their friends about.
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TripAdvisor
Tripadvisor is an online travel research company, empowering users to plan and enjoy the ideal trip. Tripadvisor's travel research platform aggregates reviews and opinions of members about destinations, accommodations (including hotels, B&Bs, specialty lodging and vacation rentals), restaurants and activities throughout the world through its flagship Tripadvisor brand.
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True Omni
True Omni is a leading provider of interactive technology solutions, specializing in digital kiosks, mobile platforms, and virtual tours that enhance visitor engagement and streamline information access. With innovative tools tailored for tourism, hospitality, and destination marketing, True Omni empowers organizations to create memorable, user-friendly experiences.
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Unicomm, LLC - Travel & Adventure Shows
The Travel & Adventure Shows are a series of nine consumer facing market events throughout the US. Whether you are an international or US-based destination, tour operator, travel supplier or product, this reliable event series is your only option to meet with your target demographic in a face-to-face setting that delivers real travel bookings.
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Utah Association of Counties
"The Utah Association of Counties (UAC) is a voluntary, statewide organization whose members are the 29 counties of Utah. The counties, through their elected officials, direct UAC activities in providing services to county officials.
UAC was formed in 1924 to help counties provide effective county government to the people of Utah. The private, non-profit organization offers a broad range of management, training, and intergovernmental relations services to counties, including commissioners and other elected officials (affiliates)."
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Utah Division of Arts and Museums
The Utah Division of Arts & Museums is a division of the Utah Department of Cultural & Community Engagement. Utah Arts & Museums seeks to advance Utahns’ quality of life through arts and museum experiences and cultural opportunities. We are a service organization offering a variety of professional development opportunities and funding to schools, local arts agencies, organizations, municipalities, community centers, performing groups, museums, and individuals across Utah. Additional information can be found at artsandmuseums.utah.gov.
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Utah Film Commission
The Utah Film Commission is part of the Utah Governor’s Office of Economic Opportunity and the Utah Office of Tourism. Our office promotes the entire state of Utah for film, television and commercial production and fosters the development of local talent, crew and industry. Come visit the Utah Film Commission to learn more about the 100 Years of Utah Film & Television Celebration, the Utah Film Trail launching in Fall 2024, and film tourism opportunities in your area.
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Utah Public Radio
"Utah Public Radio, a service of Utah State University, broadcasts news, information, public affairs, and cultural programming 24 hours a day. Located in Logan, Utah Public Radio is heard by listeners across Utah and in Southern Idaho.
More than half of Utah's population resides within the station and translator network coverage area.
Utah Public Radio is a member of National Public Radio (NPR) and an affiliate of Public Radio International (PRI) and of American Public Media (APM)."
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Viant
Viant is a pioneer in people-based advertising — the next evolution in programmatic technology — providing marketers and media owners the tools to move beyond third-party cookies and walled gardens, optimize their first-party data, reach target audiences across emerging channels and measure success in today’s advertising landscape.
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YESCO Outdoor Media
YESCO Outdoor Media is one of the top 10 billboard advertising companies in the country. With both metropolitan and rural locations we help businesses of all sizes be seen.
Zartico
Zartico powers the possibilities of place. Makers of the first Destination Operating System, Zartico harnesses and streamlines complex data to provide a full spectrum of data science, benchmarking, and analytical services for use in marketing, community development, and sustainability efforts.